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Archive for January, 2012

anil_rathor2 Sometimes, I take time off to look at our industry from a broader perspective – I do a reccy of  resorts that are outside the member fold of AIRDA. In addition to helping widen our member base, this effort helps us increase share of voice in the industry.

I must add here that my visits are not done like some secret mission with a slouch hat. I check in with my own name, and hand over my business card if someone asks for it. You’re probably wondering how I choose the properties I want to visit from the big wide world out there. Based on the homework we do at the office, I pick resorts that have a good address in terms of tourist potential and look for a profile that is compatible with AIRDA standards.

>  More at this link, on the AIRDA website <

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Q: When did you go on your first timeshare holiday?

A: My first timeshare holiday was a long time ago – probably early 2000. My brother has been a member of Mahindra for years and he is the family’s sugar daddy on timeshare vacations. The best part for me on these vacations was the coming together of the entire family with little children running around happily.

>  More at this link, on the AIRDA website <

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