Post the 90’s, and with the burgeoning sustainability crisis, bamboo has slowly and steadily come into the spotlight and held its own as one of the most renewable materials known to man. With new technology and research around this material, it is ready to take center-stage – in fact, it already has.
Bamboo inherently ticks the boxes of sustainability goals, whether they be ecological, social, cultural or economic. Handcrafted bamboo offers a great backstory, which is heartening, and tells your clientele you are walking the talk, and that too in style without compromising on comfort or aesthetics.
Bamboo can be styled very differently, just like wood, which is why we definitely need more awareness in terms of wide-ranging design possibilities for the hospitality industry. Because it is sustainable, renewable, and hardy. It conveys the brand image that many in the sector are trying to talk about in terms of responsible hospitality. Its versatility makes it the go-to for a range of hospitality industry avataars–across business hotels, budget hotels, luxury hotels and resorts.
There’s more on this story at this link > World of Travel / January 2022
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