Feeds:
Posts

Archive for the ‘Airda Website’ Category

As an engineering consultant my work entails a fair bit of travel – both within the country and outside. On work, my travel schedule is invariably packed to the gills – not allowing time for any kind of detour. The only other option would be a planned photography excursion to a place I always wanted to visit – one example here is my week long trip to Kenya, to capture the annual migration of animals in the Maasai Mara.

Travel is about the path you will take that will ultimately define your journey – whether it’s going somewhere that is only two-hours away, or a destination halfway across the world. Travel is also about trying something new – especially if you can manage to escape from the predictable routines of everyday life. Traveling therefore gives you something different to experience, and can be like a breath of fresh air.

To me, travel also means spending the day in a new city and exploring all of its history, its museums and parks. It brings in the magic of spontaneous adventure and participation in activities that you normally would not have the time for.

More on this story at the link below >
Q&A – November 2018

Advertisements

Read Full Post »

Hooma & Sudeep are the founders of Travel Jaunts, a travel company based out of Bangalore. They are travellers, bloggers, photographers and tour organizers. This young couple loves to travel family-in-tow, at the slightest opportunity life provides, to create and build an exciting bank of memories. They have been traveling for the last 14 years – extensively within India, and to over 25 countries across the globe.

From a background perspective, both Hooma and Sudeep are management graduates. Hooma has worked in Banking & Insurance, and has managed an online art gallery before starting Travel Jaunts. Sudeep works with Dell as India Sales Director.

We talk to this young couple about their travel interests and the travel opportunities they offer through Travel Jaunts.

More on this story at the link below >
Q&A – November 2018

Read Full Post »

Brendan Cole is an experienced photographer, content creator, digital influencer and brand development specialist, based on the west coast of British Columbia, Canada. He is a world traveler who has visited over 60 countries and lived in North America, the Middle East and Asia. Brendan thinks locally and works globally; his services are offered through his boutique creative agency Nomadica Media.

According to Brendan there have been quite a few developments in the past few years. “Nowadays, Southeast Asia seems to be the go-to destination for first-time or budget travelers while Eastern Europe and Morocco have become must-see destinations for more seasoned travellers and those who have a bit of money to spend on an adventurous holiday. ‘Influencer’ marketing via social media has also evolved to a point where these influencers definitely impact where people want to go for their next trip.

Sustainable travel is bigger than ever and people are much more conscious of their actions; they want to go to places where they can have a positive impact on the community rather than stay, look and leave.

Finally, I’ve noticed a lot more interest in wanting to visit a place for a longer period of time, now that companies are more open to their employees working remotely. And places where foreigners can easily set up shop for a while are experiencing the benefits of expat money (Da Nang and Hoi An in Vietnam are great examples of this.)”

More on this story at the link below >
Q&A – October 2018

Read Full Post »


Do you think families with young children should do sanctuary tours?
It is useful to take children out on a safari, as it rolls out lessons on a whole new world out there, and the need to protect it. They get to learn about animal behavior and natural habitat. They learn the importance of patience and discipline. They could also learn about conserving nature and protecting our national reserves. Personally, I think this should also open people’s eyes to the sanctity of wildlife. If your children see an elephant in the wild, they should be alarmed at the prospect of “converting it into a tourist vehicle” for revenue and profits.

Having said that, I must say that it is not advisable to take children below six years, for more than one reason. For one thing, a three-hour-long safari can be extremely tiring – it can also be scary in terms of jungle noises and sounds. (It can also be difficult to expect them to be orderly and quiet – just not possible.)

On a recent safari, I saw a family with a baby, barely five months old. It was 40 degrees Celsius and extremely dusty – uncomfortable even for adults. I just cannot understand how people can be so irresponsible.

In conversation with travel writer, Chittra M.
More on this story at the link below >
Q&A – September 2018

Read Full Post »

How do you leverage sales in the real estate and building industries?

It is difficult to be innovative in our industry as compared to other verticals – especially FMCG, where they have really big budgets. So it came down to brainstorming with team members on the most effective promotion ideas – something that would be associated with long term value and benefit to our customers.

And while our marketing team was looking at the big picture, we asked our sales team about their interactions with customers.To give this effort added focus we looked within the aspiration window of our customers.

We asked them about desired experiences linked to their aspirations, and a lot of them seemed to talk about vacations – ‘dream vacations’ as many of them visualized it. This seemed like a revelation, so we explored this platform further and linked it to our main proposition – especially as most people look forward to taking a break at least once in the year.

In conversation with Rajiv Agarwal,
Head of Marketing, Salarpuria Sattva Group

More on this story at the link below >
Q&A – August 2018

Read Full Post »

I must say that we had a really nice time – fortunately we had good friends in India who gifted us their weeks at a few timeshare resorts and helped organize a nice round-trip. This was a holiday that will be permanently etched in our minds. Overall, we found the standard of service to be good, and the food was excellent. We come from a predominantly wine growing area, and by our measure some of your Indian wines are pretty good.

Based on our experience in terms of staying at a timeshare resort, we found very little difference between a hotel in India and a timeshare resort – in terms of properties, quality of service, food and the little details that go into making it a pleasant, comfortable experience.

More on this story at the link below >
Snapshots on Timeshare

Read Full Post »

I often spend time talking to people at airports, malls and other public spaces about how they spend their free time. And these conversations are primarily done to bridge the generation gap. And maybe even learn how millennials work, play and take a welcome break when they need to.

Millennials are known to approach life and living differently. They have new-age professions and take on an amazing degree of work pressure. But when the time comes to let off steam, they readily embrace a well-deserved break – unlike many of my generation, who did not really think about work-life balance.

I analyzed my discussions with these youngsters with the objective of drawing out meaningful take-aways – for new customers and readers of this article. Each little take-away capsule is like a nugget of advice that can get you planning and thinking – a small survival kit of thoughts and feedback.

Be my guest.

B. S. Rathor
Advisor & Member – Executive Committee

More on this story at the link below >
Message of the Month – July 2018

Read Full Post »

Older Posts »