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Looking back at the concept of going on a vacation, a lot has changed over the years.

Well, how much have things changed?

To answer that question, I need to go way back in time – to my teenage years, when I accompanied my parents on holidays, or long-distance family visits. These long-distance family visits were vacations in themselves and you really wanted to take back some memories with you.

Those days, one of the most popular carry-around cameras was the Kodak Brownie box camera – really ancient by today’s standards. You loaded a reel of black & white film that gave you 12 frames, I think. So you really had to be careful about natural lighting and composition – because you couldn’t waste a single frame.

The roll then went to a b&w development studio for processing and prints. The long wait for your prints to arrive was nerve-racking, because the process was tedious and time consuming. So if you were really hoping that your picture in front of the Taj came out right, all you could do was hope for the best.

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Q&A – December 2017

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As someone who has handled research projects for AIRDA, I can visualize a crystal ball on timeshare. So in the future we could see  smaller resorts moving out as a result of getting absorbed by the bigger players. I also think we will see new entrants, new products and changing service experiences.

There could be a consolidation of the organized sector in the timeshare industry, but the pie will expand, grow and diversify in my opinion.

And If we’re wondering about growth, I think the key indicator here would be penetration of the timeshare industry. I’m referring to the proportion of the population using timeshare plans.

We may not be growing fast enough simply because of two concern areas. People these days are ready to spend and indulge here-and-now – which means a one-time holiday and not a timeshare vacation. (Their horizon is short term.) Next, let’s look at macroeconomic indicators – I see a dull picture here, which often makes consumers postpone bigger ticket spends. (Do I really need to make a financial commitment on a holiday plan? Do I need to make it this year, or now?)

Ashok R Sankethi is an MR veteran who set up Kaybase in 2005. He has over 25 years of experience in the industry, and works on projects that call for higher levels of research and analytics. He is on the teaching faculty at leading business schools, and sits on the doctoral committees of several Ph. D scholars. Along with his colleague Poornima Bhaskaran, Ashok has published a book called Kay’s Book of MR – which is the first book of case studies from an industry perspective. This book is now being used by faculty at over 15 business schools in the country.

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Q&A – November 2017

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Lisa Ann Schreier is the driving force behind The Timeshare Crusader – a blog dedicated to helping consumers through the myriad of confusing information, as well as working with forward thinking organizations to be a catalyst for positive change. She is the creative force behind International Timeshare Appreciation Day, held annually on November 1st.

Author of two best-selling books, “Surviving A Timeshare Presentation – Confessions From The Sales Table” and “Timeshare Vacations For Dummies.” Also co-authored the college-level textbook, “An Introduction To Vacation Ownership Management.”

Regular speaker and contributor to the National Timeshare Owners Association and the Florida Timeshare Users Group. Featured speaker at CRDA’s 2011 conference, as well as TATOC’s 2012 conference. Guest lecturer, each semester at the University of Central Florida.

Member of North American Travel Journalists Association. Contributor to AllExperts.com. Lead Timeshare Advocate on Elliott.org, and monthly contributor to Senior.com.

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Views & Interviews on the AIRDA website – October 2017

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When you’re looking at timeshare or vacation ownership in India you will see a wave of positive indicators from the tourism industry that augur well for us – because we are part of the overall tourism pie.

We are part of it from two useful viewpoints. One, we widen the experience window for both local and international tourists in India. Two, we make a small, but significant contribution to generating tourist revenue every year. And the chain reaction helps and props up local industry, the transactions associated with it, and related small business enterprises that operate within the proximity store.

B. S. Rathor
Advisor & Member – Executive Committee

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Message of the Month on the AIRDA website – September 2017

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This is a good example of design that inspires – with a perfectly crafted outdoor setting. Giving your holiday experience a visual imprint that you will remember – and want to come back for more . . .

Post via Travel & Pleasure

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Enable Travel wants people with disabilities to live a life of “equal opportunities” – just like other normal people who are bitten by the travel bug. They have the same desire to travel and to breathe in new experiences – only to draw a blank when it comes to accessible travel information, accessible transport and hotels planned around the needs of disabled guests. Add to this, people’s indifferent and sometimes pitying attitudes towards disabled travelers – which only make things worse.

With a national footprint across 15 cities, we aim to address travel-related concerns of people-with-disabilities and provide end-to-end solutions.We curate itineraries to destinations that are barrier-free and offer services that help make travel and vacationing easier.

Everything from first aid and ambulance services, to hospitals enroute has been taken care of. For travelers and their families back home, it’s reassuring to know that help is always one phone call away.

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Views & Interviews on the AIRDA website – June 2017

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