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Hello and welcome to my Message of the Month.

This month we feature a very unusual story in our Q&A feature. We feature someone who has been to a Club Mahindra resort almost every year, for the last ten years – not as a first level customer, but as a family member coming in as a guest. For all practical purposes he is a regular “consumer” of a fast-evolving timeshare marketplace.

Looking closer at the narrative, it certainly makes you think.

It can make you think about consumer profiles in a rather different way. It’s not just our primary customers who have something to share in terms of a first-hand experience of the merits and benefits of timeshare. Their guests and other family members are equally qualified to share opinions, feedback and tell stories about the wonderful time they had at the resort. (They will also have photos and videos to take back as memories, and to showcase all the good times.)

B. S. Rathor
Advisor & Member – Executive Committee

More on this story at the link below >
Message of the Month – June 2019

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I often spend time talking to people at airports, malls and other public spaces about how they spend their free time. And these conversations are primarily done to bridge the generation gap. And maybe even learn how millennials work, play and take a welcome break when they need to.

Millennials are known to approach life and living differently. They have new-age professions and take on an amazing degree of work pressure. But when the time comes to let off steam, they readily embrace a well-deserved break – unlike many of my generation, who did not really think about work-life balance.

I analyzed my discussions with these youngsters with the objective of drawing out meaningful take-aways – for new customers and readers of this article. Each little take-away capsule is like a nugget of advice that can get you planning and thinking – a small survival kit of thoughts and feedback.

Be my guest.

B. S. Rathor
Advisor & Member – Executive Committee

More on this story at the link below >
Message of the Month – July 2018

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Q – These days, holiday resorts are strategically located near sanctuaries. Does this make things convenient for travelers? How useful is this to widen the vacation experience?

A – Having a good resort near a sanctuary works out well in many ways. Because these resorts have their own panel of naturalists, who have years of experience and are excellent guides. It’s an opportunity to share magical moments with someone who understands the language of the jungle, even in the middle of the night.

National parks are not all about spotting the big cat – many resorts are now coming up with cycling tracks through buffer zones, tribal village trips, nature walks, star gazing, bush dinners, and sundowner sessions – experiences closer to nature. You can learn about flora and fauna, insects and birds – and you can learn about sustainable living. Especially in terms of how they process organic waste, and manage organic vegetable gardens. Importantly, it’s learning about being plastic-free and environment friendly. There are so many takeaways that you will experience, that one visit out here is not enough.

More on this story at the link below >
Q&A – July 2018

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Over the years I have watched timeshare from the ringside – as a committee member at AIRDA. I have also been inside the ring, as a timeshare customer. And I am happy to say that I can see that the product offering and the service support around it, has gone up several notches.

If I were to look back just twenty years at the “typical customer”, I can see someone who would duck every opportunity to go on a vacation. Because he looked at holidays as an intrusion into workspace – with the Boss, happily agreeing with that sentiment. His family on the other hand, waited patiently for things to ease at office.

B. S. Rathor
Advisor & Member – Executive Committee

More on this story at the link below >
Message of the Month – May 2018

 

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The stories featured here have been compiled from conversations across a wide cross-section of people. These are young professionals who are inclined to go on a vacation, but don’t have plan in place. Not always easy to do at that age, when you don’t have enough time, or money. Or maybe both.

A long term vacation plan such as timeshare could come way down a “consider list” for these professionals, but the ones we spoke to are willing to stretch a bit and invest in the good times.

Over to some of the young professionals we spoke to about work, vacations and the need to prioritize on work-life balance.

More on this story at the link below >
Q&A – May 2018

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Lisa Ann Schreier is the driving force behind The Timeshare Crusader – a blog dedicated to helping consumers through the myriad of confusing information, as well as working with forward thinking organizations to be a catalyst for positive change. She is the creative force behind International Timeshare Appreciation Day, held annually on November 1st.

Author of two best-selling books, “Surviving A Timeshare Presentation – Confessions From The Sales Table” and “Timeshare Vacations For Dummies.” Also co-authored the college-level textbook, “An Introduction To Vacation Ownership Management.”

Regular speaker and contributor to the National Timeshare Owners Association and the Florida Timeshare Users Group. Featured speaker at CRDA’s 2011 conference, as well as TATOC’s 2012 conference. Guest lecturer, each semester at the University of Central Florida.

Member of North American Travel Journalists Association. Contributor to AllExperts.com. Lead Timeshare Advocate on Elliott.org, and monthly contributor to Senior.com.

More on this story at the link below >
Views & Interviews on the AIRDA website – October 2017

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When you’re looking at timeshare or vacation ownership in India you will see a wave of positive indicators from the tourism industry that augur well for us – because we are part of the overall tourism pie.

We are part of it from two useful viewpoints. One, we widen the experience window for both local and international tourists in India. Two, we make a small, but significant contribution to generating tourist revenue every year. And the chain reaction helps and props up local industry, the transactions associated with it, and related small business enterprises that operate within the proximity store.

B. S. Rathor
Advisor & Member – Executive Committee

More on this story at the link below >
Message of the Month on the AIRDA website – September 2017

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