Archive for December, 2011

RCI member story from Kumaon

This RCI subscribing member has a memorable holiday among the hills and lakes of the Kumaon region of India. Chandresh’s story, featured here, with permission from RCI.

Our holiday to Bhimtal was quite unique in itself. Never before had we found a place so serene, so quiet and full of fresh air—all the effects of the ton of city pollution we had carried with us disappeared in a week, and we were back brimming with energy and fresh mountain air.

We stayed at Country Inn Bhimtal, where we were allotted a very beautiful cottage, which was a house in itself. When we got inside, we felt at home. It was spacious, and had all the modern amenities. The best part of our cottage was that it faced a huge and beautiful garden with a view of the valley. Though I am normally a late riser, it was fun to wake up early in morning and see the sunrise from the balcony of our room…


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anil_rathor2 2011 has passed by rather quickly indeed – we are already in December. This is a time when marketing teams look at targets set earlier in the year against targets achieved. It’s also a good time to cross check if the momentum has been maintained on various fronts – because you can always step on the throttle in the last quarter.

I have been actively involved in other industries before I took over my role at AIRDA – the automotive industry for example, where we were selling something tangible. Something a customer could drive back home straight away.

>  More at this link, on the AIRDA website <

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Live Member Feedback System

This post, courtesy Varun Reddy of Country Club India >

Feedback simply means, we care’

This week CCIL has introduced another tech-savvy ingredient into its technological-packed recreation. Introducing the ‘Live Member-Feedback System’, which gathers member feedback through a touch screen interface.  A brilliant, yet simplified interactive program that connects the club and its members by just a finger touch.

More information on their blog:


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